Our Purpose
Our Mission for Each Day
Strengthening Oklahoma Businesses. Improving Quality of Life.
We help leaders build role-model organizations—stronger people, better systems, and lasting results that make Oklahoma thrive.
For more than 30 years, we’ve helped organizations in every sector—business, healthcare, education, and nonprofit—build the leadership systems and strategies that create resilient results.
Our Vision For The Future
By 2030, Oklahoma will be among the Top 10 states in education, health, business performance and quality of life — powered by high-performing organizations that lead, serve and deliver results.
Key Metrics
Be recognized as the first call for Performance Excellence in Oklahoma
Produce ten national Baldrige Award recipients by 2035.
Have more award winners per capita than any other state Baldrige-Based Program.
Our Values That Define Us
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Visionary Leadership
Your organization’s senior leaders should set a vision for the organization, create a customer focus, demonstrate clear and visible organizational values and ethics, and set high expectations for the workforce.
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Valuing People
An organization’s success depends on an engaged workforce that benefits from meaningful work, clear organizational direction, the opportunity to learn, and accountability for performance.
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Customer-Focused Excellence
Your customers (or patients, or students) are the ultimate judges of your performance and the quality of your products and services. Thus, your organization must consider all product and service features and characteristics, all modes of customer access and support, and all organizational values and behaviors that contribute value to your customers.
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Systems Perspective
A systems perspective means managing all the components of your organization as a unified whole to achieve your mission, ongoing success, and performance excellence.
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Organizational Learning
Organizational learning includes continuous improvement of existing approaches; the adoption of best practices and innovations; and significant, discontinuous change or innovation, leading to new goals, approaches, products, and markets.
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Agility and Resilience
Success in today’s ever-changing, globally competitive environment demands agility and organizational resilience. Agility requires a capacity for rapid change and for flexibility in operations. Organizational resilience is the ability to anticipate, prepare for, and recover from disasters, emergencies, and other disruptions, and—when disruptions occur—to protect and enhance workforce and customer engagement, supply-network and financial performance, organizational productivity, and community well-being.
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Focus on Success and Innovation
Ensuring your organization’s success now and in the future requires understanding of the short- and longer-term factors that affect your organization and its environment. It also requires the ability to drive organizational innovation.
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Societal Contributions
Your organization’s leaders should stress contributions to the public and the consideration of societal well-being and benefit. Leaders should be role models for your organization and its workforce in the protection of public health, safety, and the environment.
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Management by Fact
Management by fact requires you to measure and analyze your organization’s performance, both inside the organization and in your competitive environment.
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Ethics and Transparency
Your organization should stress ethical behavior in all stakeholder transactions and interactions. Your senior leaders should be role models of ethical behavior and make their expectations of the workforce very clear.
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Delivering Value and Results
By delivering and balancing value for key stakeholders, your organization builds loyalty, contributes to growing the economy, and contributes to society. To meet the sometimes conflicting and changing aims that balancing value requires, your organizational strategy should explicitly include key stakeholder requirements.
